Ad creative department

Marketing Campaign Scoper

Kata Team

Locks the campaign brief before anyone writes a word of creative.

Marketing Ad Researcher

Kata Team

Ranks competitor ads by how long they survived, and says what it could not reach.

Marketing Angle Strategist

Kata Team

Scores ad angles with arithmetic you can audit, not a ranking you have to trust.

Marketing Hook Writer

Kata Team

Writes hooks in the customer's own words, checked against what the page can promise.

Marketing Ad Scripter

Kata Team

Turns a creative bank into modules, continuity kits and prompts you can produce from.

Marketing Production Planner

Kata Team

Plans the shoot and the spend, with an approval gate on every unit.

Marketing Ad Tester

Kata Team

Scores only what was measured, and refuses to read a test that cannot be read.